050: Navigating the Ever-Changing Landscape of Social Media: Tips to Help You Today!
Navigating the Ever-Changing Landscape of Social Media: Tips to Help You Today!
Hey y’all! We're excited to dive into the world of social media today. We'll talk about the constant evolution of social media and why it's crucial to stay informed. Plus, we’re sharing some cool tips we learned at a recent social media workshop! We hope you’ll pick up some nuggets in this episode that will help you as you promote your business.
Disclaimer: This episode was recorded on August 23, 2023, so keep that in mind as you consider the info we share here. As we all know, details regarding social media are constantly changing.
Learning from Past Experiences
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Melissa shares an experience from when we recorded a social media episode nine months ago.
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We reflect on our experiences and acknowledge that the information we shared then is now outdated.
The Power of Instagram Reels
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Instagram Reels have become a significant trend lately, and guess what? We love watching them.
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Initially, Melissa was hesitant to learn how to create Reels, but her youngest son taught her how, and it turns out, it's worth it. Reels are engaging and diverse.
Strategic Content Planning
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Planning is key. We recommend setting aside a couple of hours to plan your social media content for an entire month.
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Utilizing scheduling tools like Planoly or Zoho Social can help you maintain consistency and manage multiple platforms effectively.
The Value of Relevant Hashtags
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Hashtags play a crucial role in increasing your post's visibility. We were surprised to learn that using up to 30 hashtags is ideal.
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We share a tip about using Chat GPT to generate hashtags, making it easier to find the right ones.
Building a Community
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Building a community is more valuable than just accumulating followers. Interacting with your audience is key.
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We've found that authenticity and sharing our personal sides resonate well with our followers.
Scheduling and Consistency
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Scheduling your posts is a game-changer. It ensures consistency and saves you from last-minute hassles.
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Tools like Meta's scheduling feature allow you to customize posts for different platforms while maintaining your schedule.
Leveraging Location Tags
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Tagging locations, even if it's just a city or state, can help people find your business or content.
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We share the importance of location tags and how they can improve discoverability.
Wrapping Up and Final Thoughts
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To sum it up, be authentic, stay consistent, and focus on building a community rather than just chasing followers.
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We encourage you to be brave, share your stories, and connect with your audience on social media.
Links
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Make sure you get OUR Complimentary “FREE Beginners Roadmap to Getting Your Business Up & Running” You can find that download and more on our website at Bravelooksgoodonyou.com. Plus, we’d love to hear from you! Do you have a question for us? You can ask right HERE! We love hearing from you, plus that will give us great ideas for future podcasts! Until next time, remember, Brave looks good on you.
